Clik here to view.
Here’s How Marketers Are Benefiting From Beacons
Consumers have an intimate relationship with smartphones—we rely on them for everything from communication to research, productivity to shopping and hours of heads-down entertainment to avoid human...
View ArticleMarketers Are Integrating IoT To Engage Consumers
Forward-thinking brands are using IoT in innovative ways. IoT devices can offer timely, relevant, data-driven engagement to consumers and manufacturers alike. By 2020, there will be over 26 billion...
View ArticleGeolocation Game Spreads Message Of Inclusion At PAX West
The Ad Council’s Game for Good (a gaming industry collaboration to benefit social causes) and the Emmy-award-winning Love Has No Labels campaigns returned to PAX West this year with an interactive...
View ArticleDigital Retail Experiences Coercing Holiday Shoppers Into Physical Stores
With Amazon cornering the no-frills, just-get-me-the-product market, physical retailers are feeling pushed to establish their unique value proposition. While the e-commerce giant has taken advantage of...
View Article
